Course Outline

Introduction

  • What tools and the benefits of Facebook?
  • Facebook as an effective tool for Social Media
  • Examples of great successes on Facebook
  • The attainment of the business: sales, image, activities
  • Creating a strategy for building a business on the internet
  • The foundation and to create your own profile
  • Autoresponder.
  • Setting facebook with WordPress
  • Fan page, what it is and what gives?
  • How to change the profile of the fan page?
  • How to attract attention and gain new fans?
  • How not to be reset?
  • How to calm comments?
  • How to measure the achievement of business objectives?
  • Statistics - page Analytics
  • Extras from Facebook for Business
  • Positioning and optimization of the site on Facebook - SEO on Facebook

Facebook in Our Company

  • Gaining new fans through the "Like" (new)
  • The "Like"
  • Active ad on Facebook
  • Integration with other services fanpage
  • Social Plug-ins
  • How do I get customers to promote any product / service among friends?
  • LikeBox
  • Facebook Connect
  • Facebook Comments - effective comments

Increasing Effects

  • Changing the design of Facebook - create bookmarks
  • Discuss options and tools bookmarks
  • Discussion of the successes and failures of competitions on Facebook - Talk
  • Get more fans, customers and Promote your look with the contest on Facebook
  • How to run a contest on Facebook accordance with the rules
  • How to save the people using Facebook, the company's mailing list?
  • How to use Facebook people to pull out of the house?
  • Practical exercises

Requirements

  • An understanding of basic marketing concepts and principles
  • Experience with using Facebook as a personal user
  • Basic computer and internet skills

Audience

  • Marketers
  • Business owners
  • Anyone who wants to improve their Facebook skills and knowledge for personal or professional purposes
  7 Hours
 

Number of participants


Starts

Ends


Dates are subject to availability and take place between 09:30 and 16:30.
Open Training Courses require 5+ participants.

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