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Course Outline

The Value of Statistics for Decision Makers

  • Descriptive Statistics
    • Basic statistics: identifying which statistical measures (e.g., median, average, percentiles) are most relevant for different distributions
    • Graphs: understanding the significance of accuracy, such as how visualization methods influence decision-making
    • Variable types: determining which variables are easier to manage
    • Ceteris paribus: recognizing that conditions are always in motion
    • The third variable problem: strategies for identifying the true influencing factors
  • Inferential Statistics
    • P-value: understanding its meaning
    • Repeated experiments: interpreting results from multiple trials
    • Data collection: acknowledging that while bias can be minimized, it cannot be entirely eliminated
    • Understanding confidence levels

Statistical Thinking

  • Decision-making with limited information
    • Determining how much information is sufficient
    • Prioritizing goals based on probability and potential return (benefit/cost ratio, decision trees)
  • The accumulation of errors
    • The butterfly effect
    • Black swan events
    • Analogies: Schrödinger's cat and Newton's Apple in a business context
  • The Cassandra Problem: measuring forecasts when the course of action changes
    • Case study: Google Flu Trends and its failures
    • How decisions render forecasts obsolete
  • Forecasting: methods and practical applications
    • ARIMA
    • Why naive forecasts are often more responsive
    • Determining the appropriate historical data range for forecasting
    • Why increased data volume can sometimes lead to poorer forecasts

Statistical Methods Useful for Decision Makers

  • Describing Bivariate Data
    • Distinction between univariate and bivariate data
  • Probability
    • Understanding why measurements vary each time
  • Normal Distributions and normally distributed errors
  • Estimation
    • Independent sources of information and degrees of freedom
  • The Logic of Hypothesis Testing
    • What can be proven and the concept of falsification (why it often contradicts our desired outcome)
    • Interpreting hypothesis test results
    • Testing means
  • Power
    • Determining an effective and cost-efficient sample size
    • False positives and false negatives: understanding the inherent trade-off

Requirements

Strong mathematical skills are essential. Additionally, prior exposure to basic statistics, such as working with teams who conduct statistical analyses, is required.

 7 Hours

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