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Course Outline

Day 1


Module 1: Canva and AI in Practice

  • Navigating the Canva interface and mastering basic tools
  • Magic Design – utilizing automatic layout generation
  • Magic Write – rapidly generating text and advertising slogans
  • Practical exercise: comparing manual workflows versus AI-assisted processes in a simple project

Module 2: AI-Supported Content and Graphics

  • Techniques for text formatting and styling
  • Adapting communication styles for various channels (social media, presentations, advertising)
  • Utilizing the AI Background Remover and aligning with brand colors
  • Exercise: developing a cohesive set of graphics and content tailored to a specific channel

Day 2


Module 3: Creating and Adapting Materials

  • Generating illustrations and graphics from text prompts
  • Smart Resize – automatically adapting formats for different dimensions
  • Exporting and preparing assets for publication (social media, websites, presentations)
  • Case study: transforming one concept into multiple formats

Module 4: Final Project

  • Executing a mini visual campaign using learned AI tools
  • Ensuring quality control and brand consistency
  • Presenting projects and discussing best practices

Requirements

Canva and AI in Practice is an intensive two-day workshop designed for anyone aiming to produce engaging and professional visual content. Attendees will acquire knowledge of Canva’s essential features alongside AI-driven capabilities, ranging from text and graphic generation to automated format adaptation. The course culminates in a mini visual campaign, where each participant will independently design their final project.

 14 Hours

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