ChatGPT for Marketing Training Course

The intersection of advertising and creativity employs a cross-disciplinary methodology that blends compelling storytelling, emerging industry trends, artificial intelligence, and artistic innovation to elevate brand strategies and campaigns.

This instructor-led live training, available either online or onsite, is designed for beginner to intermediate professionals seeking to enhance their capacity to craft impactful advertising strategies and creative campaigns.

Upon completion of this training, participants will be equipped to:

• Construct brand narratives using proven storytelling techniques.
• Evaluate international and domestic advertising trends, including award-winning campaigns.
• Implement AI tools and workflows specifically adapted for advertising agencies.
• Participate in practical creative exercises derived from artistic methodologies.

Course Format

• Interactive lectures and discussions.
• Analysis of real-world advertising campaign case studies.
• Practical art and creativity workshops.
• Hands-on application with AI advertising tools.

Course Customization Options

• To arrange customized training for this course, please contact us.

This instructor-led live training in Slovakia (online or on-site) is aimed at marketers who wish to use AI to improve improve digital marketing strategies through valuable customer insights.

By the end of this training, participants will be able to:

• Leverage AI software to improve the way brands connect to users.
• Use chatbots to optimize the user-experience.
• Increase productivity and revenue through the automation of tasks.

AI in Digital Marketing involves leveraging artificial intelligence technologies to boost sales capabilities, enhance targeting precision, enable personalization, and optimize advertising campaigns.

This instructor-led training, available both online and onsite, is designed for intermediate-level sales professionals in the OOH and DOOH sectors. It focuses on harnessing AI for prospecting, personalizing proposals, analyzing data, and simulating sales pitches, with a specific emphasis on programmatic integrations like DV360 and Place Exchange.

Upon completing this training, participants will be equipped to:

• Utilize AI tools to identify and qualify high-value prospects.
• Implement AI-driven personalization techniques to craft persuasive client proposals.
• Analyze campaign performance data to derive actionable insights.
• Conduct simulated sales pitches using AI to refine preparation and performance.

Course Format

• Interactive lectures and discussions.
• Extensive exercises and practical practice.
• Hands-on implementation within a live laboratory environment.

Customization Options

• To arrange a customized training version of this course, please get in touch with us.

Discover how artificial intelligence can revolutionize your HR processes—spanning recruitment, payroll, and learning—through practical, hands-on modules. This training empowers HR professionals to utilize AI ethically and effectively, enhancing efficiency, accuracy, and the overall employee experience.

Why Participate?

• Develop practical AI skills specifically tailored for HR functions
• Learn to automate and optimize key HR tasks
• Gain insights into ethical usage and risk management
• Future-proof your HR department for upcoming challenges

This course examines practical applications of artificial intelligence within institutional marketing for private higher education. Topics include content creation and positioning, reputation management, campaign optimization, product innovation, academic-program enhancement, internal change and culture, and stakeholder engagement, all viewed through an AI-enabled perspective.

This instructor-led, live training (available online or onsite) targets intermediate-level marketing and communications professionals in higher education who want to leverage AI to enhance student recruitment, institutional reputation, program differentiation, and operational effectiveness.

Upon completing this training, participants will be able to:

• Produce AI-assisted academic and brand positioning content that aligns with target personas and channels.
• Develop AI-informed reputation and PR strategies for both online and offline contexts.
• Optimize digital campaigns using segmentation, attribution, and advanced analytics.
• Propose AI-driven innovations for programs and value-added services.
• Plan internal change and digital culture initiatives to support AI adoption.
• Design engagement tactics for schools and prospective students, supported by AI workflows.

Format of the Course

• Interactive lectures and discussions.
• Hands-on labs utilizing example AI workflows and templates.
• Group exercises, case studies, and a short capstone design session.

Course Customization Options

• To request a customized version tailored to your institution, please contact us to arrange.

This hands-on course demonstrates how accessible no-code and low-code AI tools can be integrated into daily sales and market analysis activities — ranging from automating routine tasks to generating predictive insights and creating visual dashboards.

As an instructor-led live training (available online or onsite), this program targets beginner to intermediate-level commercial professionals who want to leverage AI tools to boost productivity, enhance market intelligence, and make data-driven sales decisions.

Upon completion of this training, participants will be able to:

• Explain core AI concepts and tools relevant to sales and market analysis.
• Automate administrative and communication tasks using AI assistants.
• Prepare and analyze sales and market data using AI-assisted features in Excel and Power BI.
• Construct simple predictive models and interpret short-term forecasts for customer behavior and demand.
• Develop dashboards and visual reports that effectively communicate sales and market insights.
• Design a basic AI-assisted workflow to enhance productivity and decision-making within commercial teams.

Course Format

• Brief interactive lectures accompanied by live demonstrations.
• Guided, hands-on exercises utilizing ChatGPT, Excel, and Power BI.
• Case-based activities culminating in a final practical mini-project.

Course Customization Options

• To request customized training for this course, please contact us to arrange details.

This instructor-led, live training in Slovakia (online or onsite) is aimed at developers who wish to harness the power of ChatGPT (GPT-4) in their applications. Participants will gain practical knowledge and hands-on experience in integrating ChatGPT into their projects.

By the end of this training, participants will be able to:

• Understand the architecture and working principles of ChatGPT.
• Utilize the ChatGPT API to interact with the model programmatically.
• Develop conversational agents and chatbots using ChatGPT.
• Explore new features and functionalities offered by GPT-4 to enhance their applications.
• Customize and fine-tune ChatGPT for specific applications.

ChatGPT is a robust AI platform that empowers technical professionals to build, integrate, and govern AI-driven systems for automation and analytics.

This instructor-led, live training (available online or onsite) is designed for advanced-level professionals who want to develop, customize, and securely manage ChatGPT-based solutions in corporate environments.

By the end of this training, participants will be able to:

• Integrate ChatGPT into enterprise systems using APIs and plugins.
• Design and deploy custom AI-powered solutions.
• Implement security, governance, and compliance controls for AI tools.
• Leverage ChatGPT for advanced data analysis and software development support.

Format of the Course

• Interactive lecture and discussion.
• Extensive exercises and practice.
• Hands-on implementation in a live-lab environment.

Course Customization Options

• To request a customized training for this course, please contact us to arrange.

This instructor-led, live training in Slovakia (online or onsite) is aimed at developers who wish to learn beginner to intermediate-level skills in developing applications using ChatGPT.

By the end of this training, participants will be able to:

• Learn and understand the fundamentals of ChatGPT.
• Use ChatGPT to build and develop web applications.
• Learn ChatGPT best practices and real-world applications.

This instructor-led, live training in Slovakia (online or onsite) is designed for administrative professionals at all levels who wish to use ChatGPT to automate tasks, enhance professional writing, improve workflow organization, and boost overall productivity in the workplace.

Upon completing this training, participants will be able to:

• Draft and refine professional written communications using ChatGPT.
• Plan and organize schedules, meetings, and tasks through AI-generated prompts.
• Generate and analyze administrative content, including reports and summaries.
• Integrate ChatGPT with productivity tools to automate routine workflows.

ChatGPT is an AI-driven conversational tool designed to boost productivity by supporting content creation, research, communication, and workflow automation.

This instructor-led live training (available online or onsite) is intended for professionals with little to no prior AI experience who want to enhance their efficiency by leveraging ChatGPT for everyday tasks.

Upon completion of this training, participants will be able to:

• Grasp the fundamentals of ChatGPT and its underlying mechanisms.
• Apply ChatGPT effectively across various workplace scenarios.
• Craft optimized prompts to achieve higher-quality responses.
• Recognize ChatGPT’s limitations and adhere to best practices for its use.

Course Format

• Interactive lectures and group discussions.
• Numerous exercises and practical activities.
• Hands-on implementation within a live-lab environment.

Customization Options

• For a tailored training session, please reach out to us to make arrangements.

This instructor-led live training in Slovakia (online or onsite) is designed for beginner to intermediate marketing professionals who want to use ChatGPT to increase productivity, enhance content quality, and reduce time spent on repetitive marketing and communication tasks.

By the end of this training, participants will be able to:

• Structure prompts that generate high-quality, tailored content.
• Create complete marketing campaigns faster using ChatGPT.
• Draft and translate emails, reports, and client communications efficiently.
• Summarize financial data and generate reports and presentations automatically.

This instructor-led, live training in Slovakia (online or onsite) is designed for intermediate to advanced marketing professionals aiming to master the application of DeepSeek in real-time data analysis, customer behavior prediction, and automated marketing campaign management.

By the end of this training, participants will be able to:

• Deploy DeepSeek-powered models to analyze customer data and refine marketing strategies.
• Utilize AI for audience segmentation and personalized marketing.
• Integrate DeepSeek with marketing automation tools for campaign management.
• Apply predictive analytics to forecast customer behavior and improve targeting efforts.

This instructor-led, live training in Slovakia (online or onsite) is aimed at marketing professionals, digital strategists, and tech enthusiasts at all levels who wish to harness the power of generative AI to create personalized marketing campaigns.

By the end of this training, participants will be able to:

• Understand the fundamentals of generative AI and its applications in marketing.
• Utilize generative AI tools and platforms for campaign creation.
• Develop personalized marketing content using AI models.
• Integrate AI-generated content into broader marketing strategies.
• Analyze and optimize AI-driven marketing campaigns for better performance.

This instructor-led, live training in Slovakia (online or on-site) is designed for intermediate-level marketing and sales professionals who want to leverage AI prompt engineering for personalized campaigns, customer engagement, and automated sales processes.

Upon completion of this training, participants will be able to:

• Grasp the fundamentals of AI-driven prompt engineering in marketing and sales.
• Use AI to create high-converting marketing copy and ad creatives.
• Automate customer engagement through AI-generated responses.
• Leverage AI for data-driven sales insights and forecasting.
• Integrate AI tools into marketing and sales automation workflows.